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Nike

May 2nd 2021

On the occasion of the NikeLab Dunk Lux x RT launch, Ditroit was more than happy to reinterpret this iconic sneaker to our taste.

The team was tasked with reworking some elements of contemporary pop culture to reinterpret the AF1, to mark the undeniable bond between sports and the high-end street style of Riccardo Tisci.

These visual reproductions were featured in “We believe in the power of love” a short movie shot by Luca Finotti for the Dunk Lux campaign.